Black Friday Social Media Strategy
Black Friday to Cyber Monday (BFCM) has become one of the most significant holiday sale periods on the US calendar,...
Social
Three social entrepreneurs follow a passion to give back | Waterloo News
While founding Canada’s next tech startup or discovering a major research breakthrough are the impetus for some University of Waterloo...
From ads, to AI, to podcasts: why social media is the centre of every marketing strategy in 2025
Think about what drives our day-to-day marketing lives: social media. Campaigns, conversations, collaborations, memes, and even milestones… all live on...
Accenture Strengthens Social and Influencer Marketing Capabilities with Acquisition of Superdigital
Founded in 2013, Superdigital is an award-winning agency known for its highly effective social strategies, community building and content production,...
Integrating Social Justice and Human Rights in Social Innovation and Entrepreneurship
In an increasingly interconnected world facing complex social, economic, and environmental challenges, the work of social innovators and entrepreneurs holds...
Beauty, Fashion Brands Turn to Social Media Influencers
There’s not much that influencer Victoria Tyler doesn’t post on social media about her nearly four-year journey living with the...
