Leverage Synergy To Stretch Your 2025 B2B Marketing Budget Leverage Synergy To Stretch Your 2025 B2B Marketing Budget
Today, Forrester released our 2025 Budget Planning Guides. It’s always an exciting time when we gather survey data and insights...
Marketing strategy
Creating A Social-First Marketing Strategy? 14 Tips To Keep In Mind
getty Much of marketing is about meeting customers where they are—figuring out where you can reach them and how. Especially...
Insights From Cannes Lions Festival 2024
Hello, fellow marketers! I’m Tiffany Hardin, CEO of Gild Creative Group, an end-to-end influencer marketing creative agency, and I’m excited...
Inside Intrepid Travel’s New Marketing Playbook
Skift Take Since the end of Covid, Intrepid has been transforming its marketing strategy by focusing on brand, rather than...
How to Create a Marketing Strategy: 7 Steps (2024)
Having a documented marketing strategy directly impacts your success, whether you’re a scrappy startup or established business. The problem? As...
Inside Coca-Cola’s 2024 Olympics Marketing Strategy; Gen Z, Athletes
The Coca-Cola Company is leveraging the 2024 Paris Olympics to connect with Gen Z as it approaches 100 years of...
