Gap, Old Navy Turn to Industry Heavyweights for Beauty Lines
Gap has hired one of beauty’s heavy hitters for its upcoming cosmetics, fragrance and skincare lines, The Business of Beauty...
Fashion and cosmetics business
Is Now the Moment for $160 Lipstick? Louis Vuitton Hopes So
Louis Vuitton launching makeup was always going to generate buzz. It’s the world’s biggest luxury brand, and among the last...
Beauty’s Great Menopause Conundrum | BoF
In the early to mid 20th century, beauty brands such as Elizabeth Arden and Helena Rubinstein touted an ingredient that...
‘Vibe Marketing’ Is Taking Over Beauty. What Is It?
As recently as last year, marveling at AI-generated media required a suspension of disbelief. Impressive, but noticeably premature, like a...
Louis Vuitton Tests the Limits of Luxury Beauty With $160 Lipsticks
On Tuesday, fashion house Louis Vuitton unveiled its modern debut makeup collection, La Beauté Louis Vuitton, designed in partnership with...
Exclusive: The Story Behind E.l.f.’s Controversial Matt Rife Campaign
E.l.f. Cosmetics’ ads usually make a splash. The affordable cosmetics maker has decried the lack of gender parity in the...
