SK-II tops first ‘Brand Aura Index’ for influencer marketing in Asia
SK-II has been named the top beauty brand when it comes to influencer marketing in Taiwan, in a...
Fashion and cosmetics business
How Gift Sets Became Big Beauty Business
Amanda Denise had a dilemma with her $38 Summer Fridays set. The influencer had originally purchased it to give as...
Why Beauty Brands Are Rushing to West Africa in December
In the coming weeks, West Africa’s Ghana and Nigeria will erupt into celebration as “Detty December” kicks off. The region...
The Fashion and Beauty Deals That Defined 2025
From Versace changing hands to billion-dollar beauty megadeals and an AI boom reshaping everything from design to discovery, the investment...
Exclusive: Gap Taps Beauty Label Summer Fridays for Collaboration
The first 18 seconds of Gap’s new commercial, featuring actress Barbie Ferreira, look more like a TikTok Get Ready With...
Unpacking Beauty’s Agentic AI Toolkit
As the beauty industry — and just about everyone else — come to rely more and more on AI, they’re...
