Zoom Marketing Strategy: The Brand Story That Made “Zoom” a Verb
The Zoom marketing strategy is a useful case study in what happens when a product becomes a cultural default, then...
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China-Africa cooperation urged to boost livestock sector
Officials and experts on Friday called for deeper China-Africa cooperation to unlock Africa’s vast animal resources potential, highlighting science and...
How Gift Sets Became Big Beauty Business
Amanda Denise had a dilemma with her $38 Summer Fridays set. The influencer had originally purchased it to give as...
BP to Sell Majority Stake in Castrol Business for $6 Billion
(Bloomberg) -- BP Plc agreed to sell a majority stake in its Castrol lubricants division to US investment firm Stonepeak...
Entrepreneurs welcomed in British Columbia’s latest provincial immigration draw
This week, the British Columbia Provincial Nominee Program (BC PNP) held another selection round targeting entrepreneur for provincial nomination. (more…)
United States and Russia Resolving Trade Issues and Seeking New Business Opportunities
Despite the complexities posed by Russia-Ukraine crisis, United States has been taking conscious steps to improve commercial relations with Russia....
